︎


PLAY MORE, MORE THAN PLAY  

GOOGLE PLAY CHANNEL BRANDING
Deliverables: Channel Branding Design Toolkit
Client: Google Play
Role: Concept Development, Strategy, Branding Design
Tools:  Adobe Illustrator, Photoshop


_Mission
A channel branding execution plan for Google Play and its new serie of promo video focus on promoting knowledge about playing the gam to the public. In this case, the mission is to come up with a new identity system based on the original logo of Google Play, including the logo reveal, closing, transition, and lower3rd for the channel. Partner with Ogilvy to deliver the series promo videos for google play.


_Package Design

Logo opening & closing


Lower3rd


Transition



Prism Icon Design





▒ Credit  
　
Client｜Google Play
Advertisment｜ Ogilvy & Mather
Agency ｜ Whitelight Motion
Concept： Yu-Heng Lin、Brooke Huang ( Wen-Chi Huang )
Design：Brooke Huang( Wen-Chi Huang )、 Yu-Heng Lin
2024 Wen-Chi Huang®